If there is something true about SMiLE - Social Media inside the Large Enterprise - is that the whole phenomenon evolves incredibly fast. What we were seeing just a year ago, appears almost old-fashion today. Yet, we are in a period of transition and probably we have only scratched the surface of digital transformation.
Forward-thinking organisations are able to come up with innovative solutions to make life easier and more productive for their workforce. Today, one of the key ways to achieve greater collaboration and concrete results is through of use of enterprise apps. While they don't solve all your problems, within a digital workplace environment they can deliver simpler, faster, more functional, and engaging communications. As Stowe Boyd puts it:
"People are moving to tools that let them have more bounded, social and smaller-scale interactions. Depending on their projects and needs they can switch easily from one context to another one.
"These tools are generally very context-bounded. Rather than interacting about everything going on within the business, people talk about the specific topic they are working on. We do that fifty times a day. It’s very different from the type of communications that we can have with the rest of the company on one ESN."
Using apps for internal comms
Ciara O'Keeffee, VP Client Success at Beem and author of the SMiLE Guide on Using Apps for Internal Communications, talked at our SMiLE Webinar this week:
"Can we still refer to mobile as ‘the next stage’? I think we’re already firmly on our way. Mobile has been the buzzword for a number of years in the consumer digital sphere but it’s now becoming more and more important inside the enterprise. Employees, who are also consumers, now expect to have access to the same quality of tools and resources as they do in their non-work life."
beAppy at SMiLE London
Yes - this new generation of enterprise tools is here and real. That is why at simply-communicate we wanted to include an App Fair, beAppy at our SMiLE London conference next week.
beAppy exhibits some of the newest and high-potential applications available out there. A chance for attendees, but also all our readers and people following us via social media, to know more about what IC apps could do to improve their collaboration efforts.
If you are thinking of adopting apps inside your enterprise or would like to find out what benefits they could bring to your work, looking at these applications may be a good start. Here is a brief review of how each social tool would help to solve specific business problems and drive innovation, what their features are and what type of work they are able to support.
@jamespot - Jamespot is an enterprise social network publisher and provider of a collaborative platform in SaAS mode (Software as A Service). In their belief that the various uses of the web have reached the world of business, guiding it towards a new form of governance, Jamespot now supplies local authorities, public administrations, large companies, as well as SMEs and French organizations who wish to encourage social networking in their field.
The particular advantage of the Jamespot solution is its adaptability for each organisation: it is interoperable with workplace applications, taking on the design of the company which it represents, and gives added value to the information through the social graph. The goal of Jamespot is to offer organizations a high-performance communication and management tool with measurable added value for all, by simplifying management and collaborative work.
@YUDU - Distance is no longer a barrier to providing clear, regular, up-to-date communication both online and offline. Distribute internal publications through a secure branded app, which can be downloaded and accessed on all mobile, tablet and desktop devices.
YUDU technology works alongside existing Intranets to make sure employees have access to the latest documentation. Currently being used by companies such as KPMG and Whirlpool, whose closed-access apps can only be accessed by their employees. A comprehensive analytics package enables communications teams to study employee engagement and communicate more effectively.
@Collaborne - Collaborne combines personalisation, peer-to-peer communication, mobility, and big data search into a private, intuitive, and easy-to-use digital corporate communication platform.
Built to act on an organisation's communication rules and objectives, Collaborne matches content and information with people in an entirely personalised way, letting companies to boost employee engagement, collaborate effectively, and ensure everyone has access to the information they need to accomplish their work. With minimal setup and intuitive user-interface, organisations can rollout Collaborne in no time. The solution is accessible from any computer or mobile device, wherever, whenever.
@Wearebeem - The Beem app provides an enterprise mobile content service, which takes the legwork and duty out of engaging with company content and tasks. Beem empowers companies to digitise their existing internal communications channels and material, along with external social media feeds and content, in one engaging mobile platform. The app excels in the area of multi-platform aggregation, white-label abilities (customisation) and mobile-first approach.
It integrates with systems such as SharePoint, Yammer, Chatter, as well as custom-built intranets and ESNs. Companies also have visibility over the performance of their current content channels via adetailed analytics suite. Beem is currently available on iOS and Android devices. A HTML5 version, which will service all other devices, will be available later this year.
@Speakap - Organizations with part-time personnel, multiple locations, flexible shifts and high turnover, experience difficulties in informing and connecting with their personnel at the work floor.
Speakap connects people throughout the entire organization and facilitates top-down and bottom-up information flows in an user-friendly and familiar way. Hereby, employees are informed better, faster and more satisfied about communication with colleagues and management. To make Speakap a must-have application, they integrate their platform with multiple business software through our advanced open API.
@_seenit - Seenit is a platform that allows brands and organisations to create engaging videos with their audiences. Individuals can collect and curate clips, using an online studio linked to a smartphone app and turn the content quickly into professional videos.
Seenit's network of experienced filmmakers can assist organisations throughout the production and sharing of the content. Whether it is capturing the lead up to an event or the event itself from all angles, include employees, fans and experts in the creation of your video, the possibilities are endless.
@VENNCOMM - BLAP, VENNCOMM’s mobile group conferencing App, is the easiest and cheapest way to make instant, mobile, free business-grade international group calls. Imagine a scenario whereby an internal chat conversion is automatically turned in to a group phone call at the touch of a button.
Having already built an integration with Salesforce (and with plans to integrate with Chatter) VENNCOMM are exploring the enterprise social network (ESN) space to determine if voice has a part to play in supporting collaboration, content creation, communication and culture.
The App Garden
@TheAppGarden - The App Garden transforms the way organisations conduct business through multiple mobile channels by developing custom-built mobile app software solutions across the enterprise for selected industries. Their growing team of mobile website and app developers, graphic designers and mobile business experts build intuitive mobile solutions in-house at our offices based in Staines-upon-Thames, Surrey.
Their broad range of experience in the technology industry enables them to develop innovative bespoke mobile solutions, tailored to the needs of a business. Based upon our technology advances in the mobile space and knowledge within select industries, we have developed a range of multi- channel mobile solutions, including two internal communication solutions; StaffTrain and StaffConnect.
Sideways 6 - Sideways 6 is a new online Ideation and Idea management tool that helps companies harness the knowledge, creativity and experience of their employees to solve business challenges.
Driven by the principle of bringing beautiful, intuitive and integrated ideation networks to organisations of all shapes and sizes, Sideways 6 can either act as a standalone product or extend the idea management capabilities of existing enterprise social tools.
@TheAppBuilder - TheAppBuilder is helping some of the world’s leading organizations to reimagine their businesses with mobile apps that delight employees, partners and clients alike. It’s now possible to create a new and exciting communications channel in 4-6 weeks, with little or no IT involvement required. Mobile apps are easy, fast, functional, and fun. Key content can be updated by anyone in seconds, and feedback received and analysed right away.
Global brands such as Michelin, O2, Heathrow, and Sodexo are using TheAppBuilder platform to communicate very effectively with distributed, non desk-based staff. Engagement scores have gone up by more than 100% in some cases, producing a fantastic return on investment.
The business value enabled by these technologies
The enterprise app phenomenon is huge and growing. Hundreds of new applications have entered this space already. Each one with something new, and refreshing to bring to the enterprise. Yet, being a social business is still about people, behaviours and change management.
It implies an understanding of what the business is trying to achieve, the social capital of the company (social insight that includes people's motivations and rewards), and the selection of the right tools. No one-size fits all. This couldn't be truer for technology. We will continue seeing new tools coming to the enterprise, each one having something to offer.
Rather than focusing on tools and new 'cool' features, organisations may want to reflect on the business value enabled by these technologies. At simply-communicate we are committed to provide you with all the latest and relevant content on the subject as it unfolds. Most importantly, capturing how it effects your organisational communications, employee engagement and business results.
SMiLE and beAppy with us!
You can also watch the live streaming which will be provided by our partners at @Kinura. We we will make it available on the homepage of our site just before the conference.
This article originally appeared on simply-communicate